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Carlos Galvao
Carlos Galvao
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Redirecting users based on keywords or referrers
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Has anyone used BTBuckets to create segments based on search keywords or referrers and then automatically redirect these users to a more efficient landing page?This can be very useful with pages that…Continue

Tags: redirect

Started this discussion. Last reply by BTBuckets Apr 27, 2010.

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BTBuckets replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Hello Carl, Thanks for your feedback, indeed have the ability to control how many times the target would executed per user is a nice feature and we're working on that, soon you'll be able to have this control :-) BTBuckets Team
Apr 27, 2010
Carl Rajkowski replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
I find that behaivior very strange when redirecting a user from the homepage to a more relevant landing page due to search engines choosing a less relevant landing page to send the user to. I understand the ideology behind it when redirecting the…
Apr 27, 2010
BTBuckets replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
The plugin was updated to fix this issue and should create the behavior correctly. Thanks for the feedback BTBuckets Team
Apr 27, 2010
BTBuckets replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Hello Carl, We'll check the plugin about the missing "+". About the redirect feature, it is to be used when an user enters a bucket and to make sure he/she will reach the right content, and it still active for the time you configured…
Apr 27, 2010
Carl Rajkowski replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
BTW just noticed that if I get redirected once and try another redirect bucket that should redirect me to a different page I keep getting sent to the first redirect page instead. For example I setup a bucket that takes me to…
Apr 27, 2010
Carl Rajkowski replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Oh I see now. In all fairness that's how the Firefox add-in setup the code. :) I followed the redirect tutorial video that's on this site. I assumed it was correct since it setup Google, Yahoo and Bing. Who was I to question it :) But I do…
Apr 27, 2010
BTBuckets replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Hello Carl, The problem is that you configured the buckets using the "visited a page" behavior. This kind of behavior is used for define a rule when the user reaches a url you configure, a url on your site. However your goal is to…
Apr 27, 2010
Carl Rajkowski replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Thanks for the quick reply. That's basically what I figured. I setup a bucket so any user that enters "www.exodus.co.uk" using the search term "walking holidays" from google.co.uk gets redirected to…
Apr 27, 2010
BTBuckets replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Hello Carl, The redirect feature is quite simple and yes, it will work with the default tracking tag. What you need to do is create what we call a target code and choose one or more buckets to execute it. Target codes are actions that you can take…
Apr 26, 2010
Carl Rajkowski replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Can you quickly outline how you got the redirect to work? I setup everything according to the videos but the redirect doesnt do anything. I have tried everything with no success. I am quite confused what the "Client-side Targeting Callback…
Apr 26, 2010
Carlos Galvao replied to Carlos Galvao's discussion 'Redirecting users based on keywords or referrers'
Hamish - I was talking about organic search. We have a lot of terms that bring users to our home-page that I would love to send to a better performing landing-page. I believe that this can be considered a black-hat technique. What we are doing now…
Nov 19, 2009

Redirecting users based on keywords or referrers

Has anyone used BTBuckets to create segments based on search keywords or referrers and then automatically redirect these users to a more efficient landing page?This can be very useful with pages that have a very high bounce rate for these origins.Cheers!UPDATE: Please feel free to see the example I set up on my site (Brazilian lottery results site). My bounce rate has gone down more that 20 percentage points for this organic search term! Great success!Click…See More
Discussion posted by Carlos Galvao Nov 18, 2009
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