Free Behavioral Targeting and Segmentation - BTBuckets

Hi All,

I'm a new BTBuckets user and am sooo excited to start using it more. I work at university but come from a marketing agency background.  We looked at some of the solutions I used at the agencies and they were way out of our price range.  So I'm really digging BTBuckets!

 

I created some initial buckets and a single test target.  The one I set up swaps out an image on our homepage if the user has visited our School of Music website 3 or more times.  It works great.  

 

But I can't find how to create another target... are we limited to just the one?  If so, how do you target the different buckets?  What am I missing?

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Hello Guys,

It's great to hear that you are enjoying BTBuckets targeting.

We have limited targets creation to one.

But you can still targeting people through SiteApps/BTBuckets integration.

The reason for that is that BTBuckets is designed to be the ultimate segmentation engine.  We introduced the "Targets" features to help websites implement site updates for segmented users.  We created some sample codes that we thought would ultimately generate a plethora of segmentation applications.  And this happened.  However, these apps were not shared - and we thought that if there was a "marketplace" for this, everyone would benefit.

 

That's where SiteApps.com was born.  We purposely separated the platforms to make sure that we focus segmentation in BTBuckets and app deployment in SiteApps.  Today, any developer in the world can create a "targeting code" and share it with all websites with an instant install through SiteApps.  We just launched and already are approaching 100 apps in the marketplace.

 

However, even though we removed some of the sample "targeting codes", you can still use the targeting code feature and input any Javascript you wish.  But we have worked a lot during the last 12 months on SiteApps, and believe that working with both platforms brings the best combination of features.

 

We also listen.  If you do not want to use SiteApps, please let us know why.  Customer feedback is crucial to us, and we listen carefully.

 

Did you took a look at SiteApps?  What about giving it a try?  There's a fully-functional free version.  

 

If you need any help, please let us know. We'd be glad to help you kickstart your project.

 

Happy targeting!

 

BTBuckets Team.

 

I have tried out SiteApps but I get a javascript error when I use the provided javascript snippet.  The site I'm using for testing is betasite.gs , you can see the error there.  It's a 'Uncaught SyntaxError: Unexpected token ILLEGAL' error coming from site-apps.appspot.com/js

 

I saw the div replacement on SiteApps and see the usefullness with that, but again I can't use it on our production website if it's throwing a javascript error.

Hello Jason,

 

Looks like you installed the BTBuckets App on SiteApps, am I right ?

Well, also looks like you put your API key when deploying it. You need to put your SiteID, and not your API KEY. 

Your site ID can be found on the BTBuckets tag page.

 

Find in your tag something like: $BTB={s:xxx};

xxx would be your site id.

 

We will let this more clear on the tag page.

Cheers

 

Ah, yes.  Thanks for the clarification!

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