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Behavioral Targeting with Smart AdServer
Smart AdServer SAS develops and markets premium ad serving solutions for media agencies and publishers, for managing Web, mobile and iPad/tablets display campaigns.And with the BTBuckets + Smart AdServer integration you can now segment ads based on clusters created within BTBucketsWe wrote about some ideas on how to use BT with…See More
Blog post by BTBuckets
Smart AdServer
Even with great targeting features Smart Adserver is (as it's name says) an Ad Server, and not an segmentation tool.
But it predicts the integration with some mechanisms, including behavior targeting mechanisms. Due to the nature of BTBuckets and…
Page posted by BTBuckets
Blog Posts
Behavioral Targeting with Smart AdServer
Posted by BTBuckets on January 19, 2012 at 3:19pm
Cloud Infrastructure Upgrade (HRD)
Posted by BTBuckets on August 8, 2011 at 8:00pm
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Product Updates
June 07, 2011
- [#SiteApps Integration] Added full integration with SiteApps apps store for websites to enhance the targeting codes feature in BTBuckets.
May 20, 2011
- [#Targeting enhancements] Added ability to create a targeting code for
All Usersand allowing aPure Javascripttargeting type: eliminating possible conflicts from the document.writeln default.
August 30, 2010
- [#Technical segmentation] Added technical segmentation capabilities
August 6, 2010
- [#Targeting code frequency control] Added advanced frequency control for your targeting codes
June 16, 2010
- [#Twitter integration for user behaviors] Added automatic tweet about specific user behaviors on your site
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Check out our complete release information page.What are we working on?
- Multi-site login - allow logins manage various different sites
- Simplifying user interface - an even easier interface to create on-site personalization
- BTBuckets for networks - network-ready BTBuckets!
- Targeting templates - a set of templates to easily targeting relevant information for your users.
- Friendly buckets - a really easy way to create the complete solution for profiling and targeting in a few clicks.
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